Natália Fragoso | MMBA< Back
Natália is a passionate, committed, and results-driven project developer, always striving to excel performance and outcomes for all the stakeholders. Her critical thinking and creative potential always engender new ways of differentiating and adding value to projects.
Being involved in the study and completion of massive national and cross-border projects in the hospitality sector, from independent design Hotels to prominent international chains, gave her seasoned experience and adaptive capabilities to diverse business environments.
As a Spa & Wellness Business Developer, Natália fueled internal business growth by five times, swiftly becoming the highest business performer, building a successful customer base in luxurious Hotel Spas, based on strong relationships and enhanced customer lifetime value. Dozens of her customers have become award-winning and world-renowned Hotel Spas.
As a Project Manager, Natália played an elemental role in deploying highly complex end-to-end projects and being the liaison between multidisciplinary teams, handling scarce resources, monitoring KPIs, and ensuring high-quality service standards.
As a Spa & Wellness Consultant, Natália designed customer-centric projects in luxury hospitality from conceptual to setup stage, streamlining the business concept and the customer journey, after a granular understanding of the specific target market preferences.
The MBA gave meaning to the previous experience, igniting new lenses for solving problems.
Ultimately, Natália aims to create a positive footprint and make the human factor central to the company.
The Magellan MBA | Porto Business School
Master’s in Marketing | University of Porto (FEP)
Postgraduate in Human Resources Strategic Management | Instituto Politécnico de Gestão e Tecnologia (ISLA)
Degree in HR Management & Work Psychology | Instituto Politécnico de Gestão e Tecnologia (ISLA)
Future Professional Interests
Business & Project Development
Luxury & Experiences
Likes & Curiosities
Beach & Nature
Family & Friends
Travel & Culture